Press · Industry
News from the fresh aisle.
Curated trade press about Turkish produce, fig demand in European retail, and the categories we work in every week from our Rotterdam headquarters.
FreshPlazaEN
Europe2025
The sweet taste of success: health trends boost Turkish fig sales across Europe
How the wellness wave is lifting demand for fresh Turkish figs in European supermarkets and specialty retail — a category Noada delivers to Rotterdam daily during the harvest window.
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AGF.nlNL
Netherlands2025
Duidelijke toename in vijgenverkoop zichtbaar in retailprogramma's
Nederlandse retailers rapporteren een sterke stijging van vijgenverkoop in hun programma's — een trend die Noada dagelijks bevestigt vanuit Rotterdam richting heel Europa.
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Press & partnership enquiries
Journalists, analysts and retail buyers — reach out for commentary on Turkish produce trends, fig category growth in EU retail, or Rotterdam logistics.
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